So far in this series, I’ve mostly covered websites and platforms where you can monetize your content by basically selling it for a one time payment which can be incredibly awesome, or not so awesome depending on the amount of said payment. Now, I’m going to cover another way to monetize your content which a lot of newbie writers are unaware of when they’re first starting out. In the long run, this alternate monetization strategy can be far more rewarding than selling your content for a one time payment in many cases. The strategy that I speak of is called revenue sharing. If you aren’t exactly sure what this is, allow me to enlighten you.
Some website owners that pay for content prefer to pay content creators relative to their content’s performance as opposed to paying them a lump sum up front. This makes sense because, who wants to pay for content that ultimately gets lousy stats? Another way to put it is that when a website owner pays for an article or some other type of content up front before ever publishing it, they are taking a gamble on said content, because there is no way for them to really know how much web traffic will be drawn to their website or how much ad revenue will be generated because of the content in question until that content is live. So, rather than taking that risk, many website owners prefer to pay their content contributors in incremental payments based on the amount of ad revenue that is generated from the traffic that their content brings in, this compensation method is called revenue sharing.
Revenue sharing makes more sense financially for website owners, and can ultimately be incredibly beneficial for those contributing content to their website because the amount of ad revenue that they are entitled to can potentially be much, much larger then whatever lump sum payment other website owners would compensate them with. Another huge benefit of revenue sharing for content contributors is that, instead of getting paid once, they can be paid continuously in incremental payments for potentially a very long time. Can you say passive income?
8 Advantages of Revenue Sharing Websites for Content Creators
If you don’t already have a lot of traffic consistently visiting your own website then, in my opinion, if you create great content and you are confident in your work, the only reason you should ever write for a website that does not have a revenue sharing program, is if that website is a potential source of a lot of traffic for your own website; otherwise, revenue sharing websites are the way to go. Here are seven reasons why:
1. Excellent traffic source
When you are first getting started as a blogger with your own website, nobody, or at most very few people, knows that your website exists, so your traffic is almost non existant. With the exception of a few rare cases, your not going to see an explosion of traffic on your website overnight, instead you have to slowly build up your following which can take some time, so in order to earn a decent income from your content while your building up a following for your own website, creating content for revenue sharing websites is the key. Most revenue sharing websites consistently receive quite a bit of traffic on a daily basis, and the fact that you are able to put your content in front of this traffic is a huge advantage, because you can then begin to start bringing that traffic over to your own website.
2. High search rankings
When you have a brand new website that has just been indexed by the search engines, it is going to rank extremely low, therefore, when people search for your main keywords, your website will show up on one of the last pages of the search results if at all and, since most people rarely look at the results beyond the first page, they will not see your website. The majority of revenue sharing websites on the other hand do rank high in the search engines, therefore, your content that gets published on these websites will also rank high which results in organic traffic viewing your content, and this will ultimately lead to that same traffic visiting your own website.
3. Ads tailored to your audience
Virtually every single revenue sharing website shares ad revenue with their contributors that is generated through Google Adsense. The advantage to this is that Google will show ads that are tailored to each individual person based on factors such as that person’s search histories, their browsing histories, their online purchase histories, and things of that nature. Google adsense is designed to show people ads that are likely to have a high conversion rate for them, and it is also designed to show people the highest paying ads. A high conversion rate on high paying ads means more ad revenue generated, ad revenue that you get a percentage of.
4. Potential earnings are unlimited
The majority of websites that pay for guest content compensate their contributors with a one time set payment which limits your earnings to the amount that they pay you, whereas with revenue sharing websites, your potential earnings are virtually limitless because, as long as your content is receiving views and consequently generating ad revenue, you will continue to earn money from said content.
5. Multiple payments
Again, most websites that pay for guest content do so with a one time payment, whereas revenue sharing websites will compensate you with continuous payments as long as your content is receiving views and generating ad revenue as a result.
6. Continuous income source
When you create content for revenue sharing websites as opposed to creating content for sites that compensate you with a one-time payment, you go from creating content for a one time writing gig to turning it into a continuous revenue stream.
7. Increased earnings through promotion
When you are being compensated via a revenue sharing program, you can increase your earnings if you wish by simply promoting your content and driving traffic to it.
8. Multiple revenue streams
With revenue sharing websites, you have the ability to create multiple streams of income. Each article or other piece of content that you create for the revenue sharing website is a new income stream!
Revenue Share Success Formula
If you create great content, and if you create the type of content that people want, it is inevitable that you will make some fairly decent money when you publish your content to revenue sharing websites, but if you want to make great money, then there are some things that you can do to maximize your earnings. Here is a simple success formula:
As I mentioned already, virtually every single revenue sharing website generates ad revenue through Google Adsense. The majority of revenue sharing websites will require you to have an account set up with Google Adsense so that you can use your Adsense ID on the pages that contain your content. You’re going to need to set up a publisher account with Google Adsense so that you can receive a percentage of the ad revenue that is generated from people viewing your work.
As an additional revenue stream, some revenue sharing websites also incorporate Amazon’s affiliate program, Amazon Associates, into their revenue sharing model. To my knowledge, none of these websites require you to be registered to Amazon Associates to participate in their revenue sharing program, but why sell yourself short on the extra cash it could generate?
Give the people what they want!
Most revenue sharing websites will have their top writers showcased on the homepage, these are the writers that are bringing in the most traffic. Check out their content. Find out what topics they are writing about. Pay attention to their writing styles and tone. Are they educating or are they entertaining? Figure out what types of content is attracting the most traffic, and give the people what they want!
I’m not telling you that you should write about the same exact topics, have the same opinions, and use the same style, that won’t work for you. What I’m saying is that you should find out what types of topics are the most popular. Find out if visitors are there to learn, or to be entertained. If one of the top writers are talking mostly about snowboarding, then their audience would probably be interested in content about surfing also, so instead of being another snowboarding writer, you can be THE surfing writer. Don’t educate when the people are there to be entertained, and vice versa; of course you don’t ever want to be boring, so a little bit of humor should be used in either case. Give the people what they want!
Use compelling headlines
The headline to your article or post can mean the difference between whether people read your content or whether they skip to the next post. Your headlines are one of the most important elements to your success as a content creator. With that being said, take care to write headlines that get people’s attention, arouse curiosity, or compel people to read further. Before publishing content, try to put yourself in your audience shoes, and read your headline out loud. If your headline doesn’t arouse some type of emotion in you, make you go “huh?”, or otherwise compel you to read at least the first few sentences of that article, then it needs to be changed.
Here is a nifty tool from the Advanced Marketing Institute to analyze the emotional impact of your headlines:
Most revenue sharing websites are going to have a decent rank in the search engines as it is, but that does not necessarily mean that your content is going to show up on page one of the search results for your main keywords, so you want to take care to enhance the ranking of your content even further. You should use at least one of your main keywords in your headline, or all of them if at all possible. Most revenue sharing platforms will will have a description field for your content, as well as a hashtags, or keywords field. Those two fields are where you want to make sure that you get all of your main keywords in. This will help your content end up on on the first page of the SERPS when people type your keywords into the search engines. Some platforms will even allow you to customize part of the URL to your content, which you definitely should take full advantage of. Whether or not you pay attention to these details could determine whether your content is the last result on page one of the SERPS or the first result on page two of the SERPS and this difference of just one ranking will literally determine whether or not your content is even seen!
Promote, Promote, Promote!
One of the beauties of creating content for revenue sharing programs is that you can maximize your earnings with promotion. Whenever you create new content, don’t just rely on the publishing platform to get views to your content, promote it yourself everywhere you can. Promote your content on any social media platforms that you are a part of with a link to the content. Share that same link with several social bookmarking websites. Leave comments with your content’s URL in blog posts and YouTube videos that are about the same or a similar topic. Spend a little bit of time in forum discussions where people would be interested in your content and promote it there. Try to get influencers to plug your content to their followings. Send an email about your content to your mailing list no matter its size. Arrange ad swaps with other writers and publishers. Spend a little time in traffic exchanges.
A great platform to use for content promotion is Triberr. Triberr is a community of writers and publishers that help each other get more traffic to their content, and it’s free to join, use it!
Share your content with friends, family, and everyone that likes you and ask them to share it with everyone they know.
Ultimately, the more you promote your content, the more money it will make for you, and every place that you share it is adding another backlink to your content which improves SEO, which in turn increases organic traffic, which in turn generates even more revenue for you!
9 Revenue Sharing Platforms to Turn Your Content Into Passive Income
The websites that I have listed here are not the only revenue sharing websites that are out there, but they are the ones that I found to be the most well known, which means they are also the ones that receive the most traffic. If you know of other revenue sharing websites that are not listed in this post, please mention them in the comments below, and I am happy to ad them.
Article Alley is highly recognized as a top article directory. As a partner of Article Alley, people can sign up to Article Alley via your website branding them to you forever, so everytime they publish an article around the web, it builds up your brand and improves your site’s SEO.
Article Alley generates a profit from Adsense Revenue of which they will share 30% with you.
A third benefit of publishing your content on Article Alley is that your website will be promoted as a source of knowledge. An important note is that in order to receive this last benefit, your website needs to be getting at least 5,000 unique views per day.
Experts Column accepts articles, columns, and poetry on any topic that can be considered family friendly, and they claim to have one of the highest earnings among all writing websites. Although Experts Column shares ad revenue with their contributors, they do not require contributors to have an Adsense account to participate in their revenue sharing program. Contributors are paid monthly based on the amount of views gained by their content. Experts Column also runs contests from time to time in which they reward cash prizes.
Hub Pages is a network of sites where people write about their passions. They allow any content that can be considered family friendly. When you write for Hub Pages, you will receive a percentage of ad revenues that are generated from 3 different sources which are: The Hub Pages ad program, Google Adsense, and Amazon Associates, so before creating content to be published on Hub Pages, you’re going to need to register with both Google Adsense, and Amazon Associates.
With Info Barrel you can write about any topics that you consider yourself to be an expert on as long as said topics can be considered family friendly. Info Barrel shares revenue with contributors that is generated through Google Adsense. In addition to Google Adsense revenue, Info Barrel will also allow you to have two self serving links within each article that you publish which means that you have the opportunity to earn additional revenue by submitting a couple of your own affiliate links within each article.
This is a platform for indie comic book creators. You can create and publish your own comics on Tapas for free, and monetize your comic through their revenue sharing program. Whenever people read your comics or graphic novels via Tapas, Tapas shares a portion of their ad revenue with you. Your also able to make money by collecting donations from readers, and by charging a fee for access to premium content.
This platform allows you to build your very own writer portfolio for free by writing about pretty much any topics that you choose and it pays you to do it by sharing ad revenue with you.
Unanchor is looking for travel writers to write unique travel itineraries for travel destinations worldwide. They compensate with a 50% revenue share from the sales of their itineraries.
This is a place where artists and enthusiasts from around the world gather together to share their passions. Vimmbox generates revenue by posting Adsense ads on their pages, of which they share 60% with contributors.
This is a free blogging platform that compensates you for almost every action that you perform in their own digital currency called Virils. When you have enough Virils, you can redeem them for real cash.
If you want to make a full time living as a content creator, then you should definitely have a portfolio of websites that you create content for, and you should absolutely have a few revenue sharing websites in that portfolio. As I previously mentioned, the sites that are listed above are not the only revenue sharing websites that are out there, they are just the best ones in my opinion. If you know of any other revenue sharing websites that are not listed here, please mention them in the comments below so that I can add them.
In the next post for this series, I’ll give you a list of websites that will pay you to do reviews of products and services. In the meantime, take a minute to subscribe to my weekly newsletter. As a subscriber, each week you’ll receive awesome tools, resources, freebies, and premium content that is only available to subscribers.
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